The Any Road, Ready Custom ARRC wins a place in our ongoing line-up! $9,995 Complete!

The ARRCis our own American Made Serotta titanium bicycle with a simplified purchasing experience. It’s sold as a complete bicycle in 5 pre-engineered sizes, with 4 build options for at an outstanding value of $9,995*

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ARRC Serotta's Any Road, Ready-Custom Bicycle

Free Pick Up. Flat rate within Continental US $150 - All other destinations: Contact us for shipping outside of the Continental US as rates fluctuate.

$9,995.00 USD
$9,995.00 USD
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"After you place your order, our tech team will follow up with you to finish the detail decisions... Like gearing choice, crank length, etc. - And to review any other options you’d like to consider…. If you are not sure about which side is best for you, we can help with that too!"

The ARRC is our own American Made Serotta titanium bicycle with a simplified purchasing experience. It’s sold as a complete bicycle in 5 pre-engineered sizes, with 4 build options for at an outstanding value of $9,995*

*Already a Serotta Customer? Don’t forget to ask for your Loyalty Reward offer!

See the bottom of this newsletter for details.

What’s Ready Custom mean ?

R/C frames are pre-engineered standardized geometry bicycles designed by Ben Serotta derived from his many years of creating one-off, tailor-made framesets. The resulting size configurations are adaptive to a broad spectrum of active cyclists.

Because these are pre-engineered designs:

  • the purchasing experience is simplified,
  • delivery is usually quicker (2-8 weeks)
  • and because we save time, we pass our savings on to you.

Order Yours By Contacting Us HERE

It’s a link to our email at: info@Serotta.com… just put ARRC in the subject, then;

  • let us know what you would like,
  • or ask questions
  • or ask us to give you a call

(Include your number, where you live and when the best time to reach you is) and we’ll follow up quickly to confirm.